Sightline Payments and Marker Trax signed a partnership deal to offer credit funding under Sightline’s Play+ mobile app payment solution to offer regulated mobile sports betting.
Consumers will finance their gaming accounts with Play+ Markers by using Marker Trax’s unique credit options. Marker Trax can assist casino operators in setting credit limits that safeguard players from overspending by using advanced analytics and critical insights into consumer gaming patterns.
Furthermore, Play + Markers will be using real-time data to determine the player’s timeline, which ranges to $100.
This new financing source will be available to Play+ subscribers beginning in September 2021, when the professional football season will kickoff. Marker Trax is already completely integrated with Konami’s Money Klip solution, with ambitions to expand to other major casino management systems later this year.
Sightline CEO Joe Pappano said that consumers would be drawn into the legal, regulated sports betting industry if they are offered the same conveniences previously unavailable to anybody in a legal context.
Further, this partnership with Marker Trax will help Sightline to offer wagering in credit options in a completely legal format. Consumers will be able to gamble safely thanks to Play+’s built-in responsible gaming protections, including unique features that help users limit how much they spend and how long they play.
Casino markers are now used in 16 states in brick-and-mortar casinos. Sightline’s 1.5 million Play+ accounts will be eligible to bet with Play+ Markers in jurisdictions allowing credit funding.
Patrons who want to use Play+ as a funding source will have access to gaming features they now have, such as time restrictions, win/loss statements, deposit and spending choices, and resources to assist those who are suffering, among other things.
